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Archive for the ‘Photoshop’ Category

Commercial Printing: Resampling Photoshop Images

Wednesday, June 18th, 2014

I received an email last night from an associate who is a print book designer. The email read, “What is the proper resolution for an image in Photoshop?” I knew he had the answer: Twice the line screen of the printed image (i.e., 300 dpi for a 150-line printer’s halftone screen with the image reproduced full size—no enlargement or reduction). (more…)

Posted in Photoshop | Comments Off on Commercial Printing: Resampling Photoshop Images

Book Printing: Creating a Logo with a Transparent Background

Wednesday, November 27th, 2013

A consulting client of mine, who is designing a print book, came to me tonight with a quandry. He had a logo in TIFF format that included the name of a company, its graphic mark (two globes), and a tag line below the globes. Unfortunately, the logo file included a white background, and since my client wanted to place the logo over a screen of green on the back cover of the print book, the white background was a problem. When he placed the logo in the InDesign file, the white surrounding the logo obscured the green cover. (more…)

Posted in Photoshop | Comments Off on Book Printing: Creating a Logo with a Transparent Background

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